With updated intelligence, Bixby in your Samsung AI TV is the perfect center of your AI home. It can process multiple commands at once, and it's great at grasping the wider context. Enjoy smoother conversations, easier searches, more intuitive reactions and seamless device control. Adaptive Sound has audio scenic intelligence that optimizes sound based on real-time scene analysis by content type. Choose keywords for the ambiance you want, and let AI work its magic. Your TV will generate beautiful, one-of-a-kind images that can change the atmosphere of your home. Samsung's AI processor helps optimize any viewing and sound experience for 4K TVs. The Q4 AI Processor chip descends on the TV's main board and lights up with waves of power surging from the chip to the rest of the TV. Quantum Dot technology delivers stunning picture quality. With Colour Volume 100%, Quantum Dot takes light and turns it into breathtaking colours that stays true at various level of brightness.